Thursday, January 8, 2009

Selling Venues Series: Front Pages and Ranks

I have decided that along with screen shots of front pages, I will include graphs and ranking from Alexa, a Web Information Company.

Rankings can help you decide which venues you may prefer when it comes to traffic, but keep in mind, it is the “who” in that traffic that matters. Ebay is in the top 25 overall, but how many of them are looking for the types of items you make? A site like Wink Elf, Crobbies or Daisy Craft may have a lower ranking, you may have a much better chance of reaching your target audience there if you sell handmade items only. Places like etsy and dawanda are much higher ranked for handmade, which means much more traffic, but that may or may not be right for you depending on the amount of marketing and promotion you are able to do.
That is one reason why I have tried to show these venues in different groups: handmade only, art printing, marketplace & not handmade only, and printing (onto tees, mugs, etc).

Today I am showing the juried handmade sites: trunkt, 1000 markets, smashingdarling, & handmadefuzion.
















There is no graph data for HandmadeFuzion, but the rank is 2,442,323.


Taken 01/08/2009: Graphs give date of Jan 5 & 6, 2009

Graph: X axis: time and Y axis: daily reach (percentage)
note: graphs not always available if not in top 100,000…also, y axis not always the same % point markers

2 comments:

  1. cool way to look at it - I wouldn't have even thought of that!

    ReplyDelete
  2. All this is very interesting, thanks!

    ReplyDelete

Glad you stopped by and said hi